The outlier score
Go beyond big view counts. Find videos that outperformed their own channel, then narrow your research by topic, format, and channel size.
Outlier research
Your next idea is hiding in a breakout.
Discover videos that went beyond their channel's usual performance. Explore the titles, thumbnails, and angles behind real breakouts, then find a fresh direction for your own channel.
Start on the free plan. No credit card required.
Outliers feed
Filter to real breakouts
Narrow by niche, format, upload date, and views, then set a minimum outlier score, 2x, 5x, 10x or 20x, to pull only genuine overperformers.
Sort and save research
Sort by outlier score, views per day, engagement, or views per sub, then save any filter combo as a reusable set you can reopen in one click.
Real library data
Good ideas leave clues.
>100xThis is one of the funniest comedy sketches ever!!
Remember This with Denise Boland Show4.6M views
96xInside a 1913 Railway Station Turned Dream Loft! | HGTV Home
HGTV Home357K views
29xwhy people respect you more once you go ghost
For Purpose Driven Men225K views
13xMusic Theory For Producers (This Is All You Need)
Akayo336K views
Outliers, biggest firstFind the videos that broke the pattern.
Real library data2x and upLongformAll nichesLast 90 days
Sorted by outlier score
Jack Ruined Lily Unicorn Water Slide... How They Saved Summer 🦄 | Slow English Listening (A2 Level)
Maple Slow English Listening · 699 views100xTrue Crime
Survive 30 Days On An Island With Your Ex, Win $250,000
MrBeast · 120M views100xChallenge
Blue Origin's Rocket Explosion - How Bad Is It?
Scott Manley · 2.6M views9.9xSpace
MrBeast Was Murdered..
Stokes Twins · 208M views9.9xChallenge
Why So Many Tornadoes Happen HERE
Cleo Abram · 16.5M views4.9xScience
28% of the longform in the library clears 2x, so a filter is the point.
Make it part of your process
Find your next idea
- 01
Find a real outlier
Discover videos that went beyond their channel's usual performance. Explore the titles, thumbnails, and angles behind real breakouts, then find a fresh direction for your own channel.
- 02
You filter and sort
Explore the full outlier feed with advanced filters for views, channel size, and packaging.
- 03
Reverse-engineer it
Study the title, thumbnail, and angle behind proven outliers, then adapt the idea to your own channel and niche.
Niche Hunter
Follow your curiosity into a new niche.
Start with a topic. Explore the demand, the channels serving it, and the videos getting attention before you commit to your next idea.
Explore Niche HunterNiche Hunter
What is an outlier score?
Go beyond big view counts. Find videos that outperformed their own channel, then narrow your research by topic, format, and channel size.
Why not just sort by view count?
See how a video performs against its own channel’s usual views. A big idea can come from a small channel.
Is the outlier database free?
Yes. The Free plan has no time limit and needs no credit card. Start with a preview of the outlier feed, Creator Tools, saved boards, a thumbnail designer, and channel tracking. Upgrade when you need the full research suite or AI tools.
FOR THE VIDEO YOU HAVEN’T MADE YET